Leaf Edit is a creative content studio working with creative businesses, arts and cultural organisations, and those supporting the creative sector.
Meet the Founder
I’m Kali (she/they), founder of Leaf Edit.
I’m a creative content and campaign producer with eight years of experience across social media, campaigns and multimedia production.
I’ve worked across arts, culture, social impact and creative business, producing everything from social campaigns and brand content to video, photography, websites and email.
I care about making content that feels relevant to the people it’s for. That means looking beyond what something should look like and thinking about what will actually make someone stop and engage.
Why Leaf Edit?
I started Leaf Edit because I wanted to do this work on my own terms.
I’ve worked across different organisations and sectors, but the projects I keep coming back to are the ones where there’s something genuinely worth communicating: a creative project, a programme, a person, an idea or a story that isn’t being seen enough.
What I bring
Creative thinking
I develop ideas and find better ways to communicate them.
Social + Campaigns
I understand how to make content work across platforms. I can help shape the creative and produce the content around it.
Production
I can take an idea from concept to finished video, photography, graphics or copy.
A different perspective
I’ll ask questions, spot things that aren’t working and tell you when I think something could be better.
A few numbers
20.6K
accounts organic reach in 30 days (+210%)
43.4K
views within a 30 day campaign (+92%)
+92%
increase in reach for client campaign
8+
years creating content and campaigns
Lets work together
Ready to do more with your content?
Leaf Edit 